CARA Welfare Philippines: I am home [online]

2_-_cara_-_i_am_home_campaign_page_2_aotw

The digital application attracted people to go into the site and learn more about pet adoption. They shared the webcam-captured picture on facebook, leading to passed-on awareness. Online research on the living conditions of strays and the processes of adopting strays grew as the shared photos gamered more views. Moreover, As awareness freww, pet adoption rates continues to increase.

Interactive micrositehttp://adoptapet.caraphil.org/

Advertising AgencyDDB, Manila, Philippines

Tagged , , , , , , , , , , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: