On February 12th, in the most important soccer championship in Latin America, during the match between Real Garcilaso, from Peru, and Cruzeiro, from Brazil, Tinga a famous brazilian player was a victim of racism. The fact touched all the Brazilians. Even President Dilma, who supported the player. The two teams were going to play again, in the return game, and for that match, Fox Sports had an idea. We gave to some children in a school in Rio de Janeiro some drawings of Tinga and other players from the brazilian team. And asked the children to colour it as they saw them. After that, FOX changed the usual photos of players that appears in the beginning of the broadcast match by their drawings, and in the end viewers got the message: “These drawings were painted by children. For them, the skin color doesnt matter. For you it shouldn’t as well.